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G.I. Joe: Cobra Strike

G.I. Joe: Cobra Strike

Feb 1, 1983ShooterArcadeAtari 2600

G.I. Joe: Cobra Strike — frequently asked questions

Is G.I. Joe: Cobra Strike on Steam?
No. G.I. Joe: Cobra Strike is not distributed on Steam, so there is no Steam Charts or SteamDB player count for it. Its live popularity is tracked here via Twitch viewership instead.
What platforms is G.I. Joe: Cobra Strike on?
G.I. Joe: Cobra Strike is available on Atari 2600.
When did G.I. Joe: Cobra Strike release?
G.I. Joe: Cobra Strike was first released on February 1, 1983.

About G.I. Joe: Cobra Strike

In the single-player mode, the player controls a G.I. Joe training camp on the bottom of the screen protected by a barrier and armed with two laser cannons. In this mode the goal is to keep the giant Cobra-operated robot snake from destroying the shield and thus the training camp by hitting it eight times. The Cobra robot shoots venom and laser beams. In two-player cooperative mode control of the G.I. Joe training game is split between two players as they work to destroy the Cobra robot. In the two-player competition mode one player controls the Cobra robot and another player controls the training camp. Cobra Strike was the first video game to use the G.I. Joe license. The U.K. version of the game was renamed Action Man: Action Force.

Summary via IGDB.

Game details

Platforms
Atari 2600
Developer
Parker Brothers
Publisher
Parker Brothers
Game modes
Single player, Multiplayer
Themes
Action
Series
G.I. Joe

Details via IGDB.

Collector value & authenticity

Atari 2600 · PriceCharting sold data · Verified 2026-10-06

Loose
$12
Complete
$33
Sealed
$115

Release record

TerritoryLabelCatalog #Rarity
North America
Parker Brothers
StandardPB5920Scarce+
North America
Parker Brothers
GrayPB5920Scarce

Source: Catalog numbers, label types, rarity, controllers and player counts: AtariAge 2600 software database

Region
NA+EU
Released
1983
Controller
Atari Paddles
Players
1 - 3
Authenticity
Low
Not in Atari 50 — other compilations and plug-and-plays are not tracked hereLow counterfeit risk
Atari 2600 prices, all games & how to spot a fake

The first licensed G.I. Joe video game, with co-op play and a prize contest behind it.

John Emerson wrote G.I. Joe: Cobra Strike for the 2600, and Parker Brothers published it in 1983. It is loosely based on the G.I. Joe franchise and is the first licensed G.I. Joe video game. There are three modes: single-player, two-player cooperative and two-player competitive.

In the UK it was renamed Action Man: Action Force, after the Action Man franchise.

What the press said at the time

Computer Entertainer Vol. 2 No. 1April 1983Graphics ★★★½ · Play-Action ★★★½
Electronic Fun with Computers & Games Vol. 1 No. 10August 19832½ joysticks

“The graphics are very well done, especially the great hooded Cobra that looms over the G.I. Joes, and game play is intriguingly different.”

— Computer Entertainer, April 1983

“If none of that bothers you, however, you'll find that G.I. Joe does pose a unique video game challenge.”

— Electronic Fun with Computers & Games, August 1983

“That's what's so great about Cobra Strike — you can be the meanies instead! … Overall, the variety available in Cobra Strike is a big plus.”

— Vidiot, August/September 1983

Computer Entertainer rated graphics first and play action second, from four symbols (excellent) to one (poor) — stars in most years, diamonds in 1986–87 — comparing each game only with other games for the same system. Electronic Fun rated games out of four joysticks.

Cartridge & preservation record

Program size 4 KB, measured from the preserved dump.

Catalogue number as recorded for the physical release.

Worth knowing

  • Reach level 16, win a hat. Parker Brothers ran a contest offering a Black Cobra Cap to players who reached the 16th level of the game.
  • Sold as "rare" in 1986. By spring 1986 the 2600 market had moved on far enough that Computer Entertainer's mail-order list sold brand-new copies under the heading "RARE GAMES — THESE ARE YOUR SPECIAL PRICES", at $19.00 (good through 10 May 1986).

Before you buy

Low risk; no reproductions are documented and loose copies are inexpensive. Check which label you are looking at: G.I. Joe: Cobra Strike is the North American release, and Action Man: Action Force is the UK version of the same game. A PAL cart on an NTSC console and TV will roll and show odd colors, so match the region to your setup.

G.I. Joe: Cobra Strike screenshots

G.I. Joe: Cobra Strike screenshot 1G.I. Joe: Cobra Strike screenshot 2G.I. Joe: Cobra Strike screenshot 3

Watch on YouTube

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